Services · Search and site speed
If your WordPress site takes more than a few seconds to load on a phone, visitors leave before they read anything, and Google is less likely to rank it. I find out what's slowing the site down, fix it in the code and the server setup, and sort out the technical SEO problems that stop pages from showing up in search.
Most slow WordPress sites I see have a few causes in common: a heavy theme or page builder loading everything on every page, large images, plugins running scripts site-wide, and hosting without proper caching. Installing one more caching plugin rarely fixes that on its own.
I start by measuring the site with Google PageSpeed Insights and the real-user data in Search Console, find the specific causes, and fix the biggest ones first. The aim is to pass Core Web Vitals on mobile, which Google uses as a ranking signal, while keeping the site looking and working the same.
Image compression and modern formats, page and server caching, script and CSS cleanup, and removing plugins that slow every page.
LCP, CLS and INP problems traced to the exact cause, such as a late-loading hero image, layout shifts or heavy third-party scripts.
A crawl of your site to find indexing problems, broken links, duplicate pages, missing titles and redirect chains, with a prioritised fix list.
Pages grouped and linked so related content supports each other, which helps Google understand what each page is about.
Structured data for your business, services, FAQs, articles and products, so search results can show more detail about your pages.
Server caching, Cloudflare, PHP versions and database cleanup, plus help moving to a better host if the server is the problem.
✓ Before and after PageSpeed scores for mobile and desktop
✓ Core Web Vitals checked with real-user data where available
✓ A written list of issues, ordered by impact
✓ Fixes tested on a staging copy before going live
✓ Search Console checked for indexing and crawl errors
✓ XML sitemap, robots.txt and canonical tags reviewed
✓ Titles, descriptions and headings checked on key pages
✓ A short call to walk you through the results
01
I measure speed and crawl the site to find what's wrong.
02
You get a prioritised list of fixes and a fixed price for them.
03
I make the changes on staging first, then on the live site.
04
I measure again and send you the before and after numbers.
Free audit
Send me your website address. I'll test it on mobile and desktop, check the technical SEO basics, and reply within one working day with the biggest problems and how to fix them.
How much does WordPress speed optimization cost?
The first audit is free: I send you the biggest problems and how I'd fix them. If you'd like me to make the fixes, I quote a fixed price for them, and you decide which ones to go ahead with.
How long does a speed audit take?
The free audit comes back within one working day. A deeper audit with a full crawl of the site and a written report takes about five working days.
Can you fix Core Web Vitals?
Yes. I find the specific cause of each LCP, CLS or INP problem, such as a late-loading hero image, layout shifts from ads or fonts, or slow third-party scripts, and fix it in the code.
Will a faster site rank higher on Google?
Speed is one of many ranking signals, so it won't move a page to the top on its own. It does help when your content is as good as a competitor's, and a faster site keeps more visitors on the page, which matters just as much.
Do I need to change my hosting?
Not always. Many sites get much faster on the same hosting once images, scripts and caching are sorted out. If the server is the real limit, I'll show you the numbers and recommend options.
What does a WordPress SEO audit cover?
Indexing and crawl errors, broken links and redirects, duplicate or thin pages, titles and descriptions, heading structure, internal links, schema markup, the sitemap and robots.txt, plus page speed and mobile usability.
Do you write content or build links?
No. I handle the technical side and the page structure, and tell you which pages are worth writing. For ongoing content and link building, an SEO agency or writer is a better fit, and I'm happy to work alongside them.
Will my site look different after optimization?
No. Speed work happens behind the scenes. If a design element is the main cause of a slow page, such as a large video in the header, I'll explain the trade-off and let you decide.
